In this 1950's photo, Rainier Brewing Co, engineer Karl Bergh and brewmaster Al Bush inspect the "B & B Automatic keg Delivery" machine. A device the two invented themselves for the company. (Author's Collection) <Brewing in Seattle outtake photo>

Rainier executives observe their new LB-350 beer bottle labeling machine in this 1968 photo. It was capable of labeling at a speed of 600 bottles a minute and was used 15-18 hours a day once installed in the Rainier packaging department. (Author's Collection) <Brewing in Seattle outtake photo>

 

 

A turn of the century tavern with a Seattle Brewing & Malting - Rainier Bock Beer poster featured prominently behind the barkeep.

<Herbert Haydock> <Brewing in Seattle outtake photo>

A rare mid-1970's outtake photo of the "Wild Rainiers". Heckler Associates became Rainier Brewing Co's full time ad agency in 1972 and single-handedly turned the company's sluggish sales around with their offbeat ads. Brewing in Seattle features a full serving of rare photos from the archives of Heckler Associates along with commentary from the man behind the company, legendary ad man, Terry Heckler.

The Rainier brewery in Seattle as it appeared in 1949. The large building behind the brewery was called, "The Lester Apartments". (a building with quite the history of its own). The apartment building would be destroyed a few years later after a B-50 bomber crashed into it after a failed takeoff from Boeing Field. By the late 1950's Interstate 5 would be built directly behind the brewery. <Steenbock Library> <Brewing in Seattle outtake photo>

A Rainier Jubilee Happy Can light. This promotional piece was made around 1955 and used in area grocery stores to promote the popular series of Rainier Jubilee decorative cans. The light up can stood 18" tall <Photo courtesy of Michael Magnussen> <Brewing in Seattle outtake photo>

An early 1940’s Sick’s Select promotional back bar display. Rainier Brewing Company (then known as Sicks’ Seattle Brewing & Malting Co) introduced Sick’s Select in 1939. The beer was originally advertised as premium American table beer that Rainier president, Emil Sick proclaimed was, “The realization of my ambition to brew a bottled beer that would be finer than any on the market.” <Photo courtesy of Michael Magnussen> <Brewing in Seattle outtake photo>

Emerald City Ale and Post Ale Pale were two beers introduced in November of 1992 by the Rainier Brewing Co. The beers were Rainier’s and parent company, G. Heilman’s attempt to gain traction in the growing craft brewing market and were deceivingly disguised as being brewed by Emerald City Brewing Co without any mention of Rainier or G Heilman on the product. Recipes for the two beers were created by Glen Corson who at the time was the Senior Assistant Brew master for Rainier. Sales never met expectations and the two beers along with the “Emerald City Brewing Co” name were discontinued a few years later.

Brewmaster Superintendent, Hans H Weiss presents Rainier Brewing Co President, Emil Sicks the gift of a portrait of his late father, Fritz Sick in this photo from 1946. <Author's collection> <Brewing in Seattle outtake photo>

                                                   Two men stand in from of a large Rainier billboard in this 1950's photo.                                <Steenbock Library> <Brewing in Seattle outtake photo>

A Rainier beer neon sign in Los Angeles from either 1913 or 1914. The Hall of Records building in the background. For many years, the Seattle Brewing & Malting Co shipped large casks or Rainier beer to bottlers in California and owned sizable market share there. After Washington's state wide prohibition in 1916, the brewery would leave Seattle and move to San Francisco in hopes that prohibition would never spread to California. (http://www.skyscrapercity.com/) <Brewing in Seattle outtake photo>